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With over 10 years of experience in the music tech and streaming industries, Virginie Chelles is VP Head of Marketing and Communications at Tuned Global, the leading provider of B2B music and streaming solutions. She has been involved in the launch and growth of numerous niche streaming services in emerging markets as well as markets dominated by giants like Spotify and Apple Music. Her expertise encompasses B2B marketing for music tech startups as well as D2C strategies for global streaming platforms, driving brand growth, user acquisition, and retention.

Virginie’s journey commenced in renowned French digital agencies, where she led multiple departments and collaborated with well-known brands such as Kia Motors, Orange, L’Oreal, and Jim Beam. With her deep understanding of the digital landscape, she is an expert in using creative and strategic digital solutions to achieve business goals, drive user engagement and build brand awareness.

Through her accumulated experiences, Virginie’s insights enrich Tuned Global’s clients, aiding them in navigating the music streaming landscape and crafting impactful marketing strategies. With a passion for sharing her amassed knowledge through real-life examples, she shines a light on the convergence of technology, music, and marketing.