Dorothy Hui

VP of Digital and Audience Development: 4th Floor Creative, Sony Music UK

Dorothy’s career covers a variety of roles in music entertainment in the UK & US. In her role as VP, Digital & Audience Development at Sony Music UK’s 4th Floor Creative, she leads the central teams responsible for driving digital and audience marketing strategy across Sony’s UK labels.

Prior to Sony, Dorothy was based in NYC and led the digital marketing team at Roc Nation, where she oversaw global digital strategy for label and management artists including Rihanna, Shakira, J. Cole, and others. Previously, Dorothy held leadership roles at Wind-Up Records and Universal Motown.

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