Business Development: EMPIRE
With a career spanning 20 years in the music industry, Alex currently works alongside the Founder and CEO of EMPIRE assisting in the development of the business outside North America. Building on top of the unique and innovative company design, this work extends the reach of the company through a series of commercial deals, and new in-market human resource. The approach is to find partners where a mutual working relationship allows for increased geographical reach with a focus on artist development.
Past work included creating a startup inside Warner Music Group, levelmusic.com. Built INgrooves ex-NA business from the ground up. Management roles in companies that; negotiated the first collective DSP agreements for members of trade body AIM, built one of the first digital supply chain technologies (Rightsrouter), launched a music service for Nokia (via Frukt), co-founded one of the UK’s first digital distribution companies (alexlee). Many years also spent in record companies including, Sony Music, The Lost Generation, In Music & Media Records.